The Samsung Galaxy S25 Ultra, launched at the Galaxy Unpacked event on January 22, 2025, is the latest iteration in Samsung’s flagship series. It brings several refinements to the already impressive Galaxy S24 Ultra, with design tweaks and minor feature upgrades. Starting at \$1,299 for the 256GB model, it offers a slightly higher price point compared to its predecessor, with variations for larger storage capacities. It became available for purchase on February 7.
In terms of design, the S25 Ultra features more rounded edges, giving it a refined look compared to the S24 Ultra. Despite being slightly smaller, it retains a 6.9-inch QHD+ Dynamic AMOLED 2X display, with a 120Hz refresh rate and 2,600 nits of brightness. A new addition, the ‘ProScaler’ feature, allows standard-definition content to be upscaled to fit the high resolution of the display. The phone also benefits from an improved titanium chassis and Gorilla Armor 2 glass, making it more durable than its predecessor.
The camera setup largely mirrors the S24 Ultra, with a 200MP main camera, 50MP telephoto lenses, and a new 50MP ultra-wide sensor for sharper and more detailed images. The front camera remains at 12MP. The real improvement comes from the new ProVisual Engine, which enhances clarity, reduces blur, and improves low-light performance using the new Snapdragon chipset. Additionally, the S25 Ultra supports 10-bit HDR photography and new professional-grade video features, such as Galaxy Log for precise color grading.
AI-driven image processing has received significant upgrades, with new features like Generative Edit and Portrait Studio, which improve overall photo quality. Samsung also claims that these tools will enhance image contrast, making photos sharper and more vibrant than previous models. This makes the Galaxy S25 Ultra a strong contender for users who prioritize camera performance and AI-enhanced features.
Overall, the Galaxy S25 Ultra builds upon the solid foundation laid by the S24 Ultra, with incremental upgrades in design, display, and camera performance. While not a revolutionary update, it solidifies Samsung’s position as a leader in the high-end smartphone market, especially for those invested in Samsung’s ecosystem and AI advancements.